Ten years from being sent a card by the Queen is a pretty big deal. Keep them going with a special 90th birthday gift to celebrate ninety years of love, laughter and surviving the bad days. They deserve it. Explore traditional 90th birthday gifts such as personalised keepsakes. With ideas such as wallet inserts, photo memory boxes and keyrings, your loved one can carry a piece of you wherever they are. At this time in their life, they will have experienced many incredible things. You can still add to their bucket list with one of our once-in-a-lifetime experiences and watch their smile grow as they create new happy moments. If they have a love for sparkly and precious things, browse our collection of jewellery pieces which they are sure to treasure. With necklaces which can be engraved with a name of your choice - perhaps the names of their children so they can keep them close - you're guaranteed a warm and affectionate gift giving experience.